Breitling fashion boutiques are typically designed as chic industrial lofts that combine vintage and contemporary design elements to showcase their luxury fashion pieces. The brand’s latest space boasts 8,000 square feet, located in the fashionable Hannam district of Seoul, South Korea, and will become its flagship location.
In addition to the retail space, which showcases Breitling’s latest watch collection in an aviation-inspired atmosphere, the brand opened its first Breitling Kitchen with a Breitling Cafe. The space moves beyond the typical design confines of retail to include a cafe and restaurant area under the same roof. This hybrid design encourages customers to enjoy the flagship location through a unique dining experience. By combining retail and food, the shop will become a top destination in the area.
Image Credit: Breitling